Leads for MSPs
IT decision-maker leads for MSPs
The short answer
LeadNumbers delivers MSP prospects every business day: owners, IT managers and operations leaders at companies inside your service radius and seat-count sweet spot. Each contact has a verified work email and a mobile number or direct dial, so the first call reaches a person who can actually sign a managed services agreement.
Targeting
How a MSP list is defined
| Typical buyer titles | Owner, President, CFO, IT Manager, IT Director, Operations Manager, Practice Manager |
|---|---|
| Company sizes | 10 to 250 employees, the classic managed services seat band |
| Segments | Professional services, legal, accounting, healthcare practices, manufacturing, construction, non-profits |
| Geography | Metro or drive-time radius, so onsite promises stay honest |
| Exclusions | Other MSPs and VARs, software vendors, companies with in-house IT teams above your threshold, current clients |
What gets in the way
The problems this solves
Below 20 seats there is no budget
Size banding keeps micro businesses out so your techs are not quoting accounts that will never convert.
Above 250 seats there is in-house IT
The upper bound matters as much as the lower one. Both are hard filters.
Owner or IT manager, rarely both
Small companies have an owner making the call, mid-size ones have an IT manager. Your ICP can specify by size band.
Radius discipline
Delivery can be limited to a drive-time radius so onsite service level promises remain deliverable.
Plays
How teams use the daily batch
Play
Compliance-led openers
Lead with cyber insurance requirements or a regulated-industry obligation rather than a generic IT audit pitch.
Play
Vertical density
Pick two verticals such as legal and dental, go deep, and let referrals compound inside a tight community.
Play
Quarterly audits
Use the daily list to book audit appointments and let the audit do the selling.
Volume
Picking a monthly number
Owner selling
500 a month
A realistic daily calling habit around delivery work.
One salesperson
1,000 a month
Enough supply for a full day of dials and follow-up.
Multi-metro
2,500 a month
Separate radius segments for each office.
Self-serve volume runs from $75 for 500 prospects to $500 for 5,000, with quarterly and annual savings. Choose your volume.
FAQ
Questions buyers ask
Can you filter by seat count?
Yes. Employee count is a hard filter, and it is the closest reliable proxy for seats.
Can you tell whether they already have an MSP?
Not reliably, and we will not claim otherwise. Incumbency is discovered on the call. What we guarantee is a reachable, correctly matched decision maker.
Do you cover both US and Canada?
Yes, with strong mobile coverage in both.
How do you keep techs from calling clients?
Your suppression list of client domains is applied to every batch before delivery.
Is there a contract?
No annual contract. Plans are monthly and volume can change at any time.
Dialing partner
Do not want to make the calls yourself?
LeadNumbers builds your MSP list. Our dialing partner ColdCalls.Ca can call it for you. North American reps with 10 or more years of B2B sales experience call in your company name, handle gatekeepers and objections, and book interested buyers straight into your calendar. One blended rate of $1 per dial, prospect data included, with 3,000 dials a month as the recommended starting point.
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